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Creative Promotional Products Promoting Success! 

 Be Noticed. Be appreciated.  Be Remembered.

ap•ro•pos [ap-ruh-poh]
— adj
1.  appropriate; pertinent
— adv
2.  appropriately or pertinently
3.  by the way; incidentally
4.  (preposition) apropos of with regard to; in respect of

Everybody loves free stuff and when properly planned SWAG can be a fun way to influence a customer and a great way for businesses to market themselves by giving out free business promotional products.

Stuff We All Get - Relating to the trade show convention industry, where exhibitors hand out "free stuff" to visitors. Most of the time these items are purely promotional materials (i.e. pencils, mugs, t-shirts & mouse pads). SWAG always has the company name, logo, slogan, product, service, and contact information clearly printed somewhere on the items.

SWAG (swag) --noun an acronym for Stuff We All Get or Stuff We Acquired Gratis. They are useful items given to a specific group of people designed to reinforce a theme, a brand or an experience.

AKA
  • Branded Logo Merchandise
  • Promotional Products
  • Advertising Specialties
  • Image Advertising
  • Tradeshow Stoppers
Call it what you want, Swag is good advertising.
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